Google Adsense Highest Click Through Rate

Are you wondering what Google Adsense ad format, will receive the highest click through rate on your WordPress blog or web site. By knowing this information, it could be the difference between your web site making a profit with Google Adsense and not making any money at all.

In order to find the highest CTR Google Adsense format for your WordPress blog, you will need to learn how to use channels. In this article I will discuss what ad channels are, and also how to use the different channel types. Google Adsense channels are used to allow you to be able to log important information about your Adsense ads. Channels will allow you to gather information such as page impressions, clicks, page click through rate, page eCPM, and your earnings.

Channels can not only be used to log important information about the different ad formats, but channels can also be used to track stats about each individual web page. There are two different Adsense channel types that you can use to track you Adsense ads on your WordPress blog or web site. These two Adsense channel types are the custom channels and the URL channels.

The first Google Adsense channel type that you can use to track your Adsense ads click through rate is the custom channel. The custom channel allows you to track one Adsense ad unit or one link unit. In order for custom channels to help you optimize you Adsense ads, you will need separate channels for each ad on your web site or blog. Also you must be able to remember what each channel represents, so be specific when naming your ads, for example “468×60 homepage top left”.

To create a custom channel log into you Google Adsense account then click the following.

  1. Adsense Setup
  2. Channels
  3. Custom Channels
  4. Add New Custom Channels

The next type of Google Adsense channel that you can use is the URL channel. The url channel is used to track your Adsense stats for a specific web page on your web site or WordPress blog. For example if you had a web page called “google-adsense-channels.html” and you wanted to know the ctr percent, you would create a URL channel. The URL channel will show you the same information as the custom channel, but the stats will be based per web page and not by the specific ad.

To make a URL channel, you will need to log into you Google Adsense account and click the following.

  1. Adsense Setup
  2. Channels
  3. URL Channels
  4. Add New URL Channels